This is okay for a starting point, but there are some big changes that need to be made before I can support it.
It’s a good start, but it could be so much more.
First of all, this plan adds a new traffic light to Old Milton Parkway. With three lights within about 1200 feet of each other we are making an already traffic plagued road that much worse.
Second, it’s like Atlantic Station Lite – except that all of the great things about Atlantic Station were cut out. There’s no green space, no parking decks, no underground parking. It’s just a new design on huge parking lots like Perimeter Place and the Avenues properties. Alpharetta has plenty of huge parking lots on North Point Parkway south of Haynes Bridge Road and on Windward Parkway west of GA-400.
It would be great if this area really connected with and accentuated the plans for our new downtown area: open, green spaces, with boutiques, higher-end retail and restaurants. I’d like to go to dinner on a nice Spring evening, sit on a patio, and look at a nice park and water feature, instead of a beat up 1996 Honda Civic and drainage gutters carved into hot asphalt.
Finally, the residential areas do not seem targeted to the demographic that would be interested in living in Alpharetta. Living over a retail outlet with a view of a parking lot may appeal to someone living and working in Buckhead or Midtown Atlanta. People live in Alpharetta to get away from that urban atmosphere.
Please consider reassessing your plans and making improvements that better reflect the people and values of our city.